Perspective
Opinion: Maximize Short-Term Value for Long-Term Gains
Recent company mergers and initial public offerings have brought the value of trucking companies to the forefront.
December 11, 2017Opinion: Technology No Matter How Cool Has to Pay Off
I am addicted to technology. At home I have a 3-D printer and a semi-autonomous drone aircraft. Amazons voice-controlled Alexa app manages my schedule, controls the lights in my house and plays games with my kids. Googles Nest home services system features a thermostat that manages the temperature in our house and provides real-time security video of the property. And we have countless media streaming devices computers, gaming systems, smart TVs and tablets.
December 1, 2017Opinion: Follow the Right Protocol in Accident Reporting
When developing accident-response training for drivers, fleets often focus on the wrong thing. They typically start with a list of dos and donts without the proper context. Fleets, and by extension their drivers, must know the importance of following the right protocol. When it comes to accident reporting, its crucial.
November 26, 2017Opinion: Recruiting, Retaining Drivers: Its Not Them, Its You
If you have a driver turnover problem and cant keep drivers, especially new ones, and cant attract new, qualified drivers, regardless of what you try or the money you throw at the problem, what youre doing is not working. But why?
November 13, 2017Opinion: Emerging Evolution of Freight Brokerage
Freight and logistics always have depended on the human touch, but technology is getting smarter and many brokers wonder if their efforts will become unnecessary.
November 3, 2017Opinion: The 2017 Capacity Crisis: Past Lessons, Current Advice
Jeff Tucker, CEO of Tucker Company Worldwide, reviews lessons learned and offers current advice relative to the capacity crunch of 2017.
November 3, 2017Opinion: Incredible Opportunity Exists for Trucking
When I was a young man, I could not have predicted that Id spend my career in the trucking industry, let alone become chairman of American Trucking Associations.
October 29, 2017Opinion: Opportunities Abound After Momentous Year
Just over a year ago, I delivered my first State of the Industry address at American Trucking Associations annual Management Conference & Exhibition in Las Vegas four months after taking over as president and CEO of ATA. Then as now, I am honored to lead this prestigious organization.
October 18, 2017Opinion: Advocacy Agenda Always Puts Drivers First
The 12 months Ive spent as chairman of American Trucking Associations provided a whirlwind of great experiences and key victories for trucking. They also provided some career highlights.
October 13, 2017Follow Us
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