Mack Trucks said it will sponsor American Trucking Associations’ Share the Road safety campaign for the 13th year and provide a 2014 Mack Pinnacle.
September 25, 2014Business
Mack Introduces MP7 Super Econodyne Powertrain
Mack Trucks introduced the MP7 405 Super Econodyne powertrain, which the company says boosts fuel efficiency and will be available with 405 horsepower and 1,560 pound-feet of torque.
September 9, 2014Business
Mack Introduces MP8 505C+ Powertrain
Mack Trucks Inc. has introduced the MP8 505C+, a 13-liter, 505-horsepower engine platform that the company says is ideal for longhaul applications.
August 22, 2014Business
Mack Trucks to Invest $26 Million in Pennsylvania Plant
Mack Trucks said it will invest $26 million to upgrade its cab and vehicle assembly plant in Macungie, Pennsylvania.
June 20, 2014Business
Mack to Add 100 Workers at Pa. Plant
Mack Trucks confirmed that it plans to add about 100 jobs at its assembly plant in Macungie, Pa., during the next few months to meet rising customer demand.
April 8, 2014Special Coverage, Business
Mack Seeks to Boost Longhaul Sleeper Sales
LOUISVILLE, Ky. — Mack Trucks executives want to increase sales of longhaul sleeper trucks, especially this year when they see purchases of North American Class 8 vehicles rebounding from a dip in 2013.
March 27, 2014Business
Mack Launches a Brand-Identity Program With Sleeker Bulldog and ‘Born Ready’ Tag
LAS VEGAS — Mack Trucks has unveiled a new brand-identity program that includes a sleeker, more modern bulldog, a stronger font for the Mack name and a new tagline.
March 10, 2014Business
Mack Unveils New Brand Program
LAS VEGAS — Mack Trucks Inc. has unveiled a new brand identity program that includes a sleeker, more modern bulldog, a stronger font for the Mack name and a new tag line.
March 5, 2014Business
Mack’s Roy Seeks 10% Share of Heavy-Duty Truck Market
ALLENTOWN, Pa. — Mack Trucks’ new president of North American sales and marketing said the company has set its sights on capturing 10% of the Class 8 market this year by growing its over-the-road business.
March 3, 2014Business
Mack Sets Goal of Reaching 10% Market Share This Year
ALLENTOWN, Pa. — Mack Trucks’ new president of North American sales and marketing said the company has set its sights on reaching 10% market share this year by growing its over-the-road truck business while retaining its traditional strength in vocational and regional haul.
February 24, 2014