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As we enter Distracted Driving Awareness Month this April, it’s become clear distracted-driving solutions that don’t provide preventative approaches won’t actually change unsafe behavior. Fleet managers can follow these key tips to improve safe driving practices, retain employees, and prevent costly accidents.

With technology advances in AI, Vision, and Edge Computing, there are effective ways for fleets to quickly address distracted driving within their fleet and with real-time visibility enabled by this technology, fleets are able to work with their drivers to develop sustainable, best-in-class safety habits.

In-cab monitoring systems can help fleets keep drivers out of danger, but technology should be just one part of the broader culture of safety within a company.

Fleet safety managers often face problems unique to their fleets; however, there are some unavoidable problems that every fleet faces at some point. Effective coaching strategies and best practices are the keys to tackling these issues head-on before they escalate.

Transportation companies — including trucking groups — can improve safety by promoting accountability at the individual, executive and peer levels, according to industry representatives.

Truck driving video analysis firm SmartDrive Systems reports that drivers who speed are three times more likely than their nonspeeding peers to practice unsafe following distances, 45% more likely to be in a near collision and 2½ times more likely to be distracted while driving.

April is Distracted Driving Awareness month, and several new studies show the problem is getting worse.