Mack Trucks Opens Order Book for Overhauled Anthem
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Mack Trucks opened the order book for the revamped Anthem regional haul tractor Sept. 3, the company said.
Serial production of the Anthem is scheduled to begin in January, the Volvo Group unit added.
This week marks a pivotal moment as we officially opened our order book for the all-new Anthem, said Jonathan Randall, president of Mack Trucks North America.
Since unveiling the truck in June, customer response has been tremendous. Fleet managers and owner-operators can now order this game-changing truck that truly represents the new standard in the industry, he added.
Mack unveiled the revamped Anthem on June 25, repositioning the semi as a maneuverable regional-haul specialist in the wake of the April introduction of the Pioneer as the truck makers over-the-road flagship tractor.
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The revamped Anthem offers a 10% improvement in fuel efficiency, a more comfortable cabin and greater maneuverability, Mack said. The bumper-to-back-of-cab measurement decreased from 117 inches to 113.5 inches, and the truck has a 50-degree turning radius. There is a 12% clearer view to the front bumper. About 80% to 90% of the overhauled Anthem shares components with the Pioneer.
Anthems are available in day cab, 44-inch sleeper and 64-inch sleeper configurations.
The tractor incorporates Mack Connect telematics platform and GuardDog Connect integration, which the truck maker said would enable a 37% reduction in overall downtime and 20% reduction in unplanned stops through predictive maintenance capabilities.
In August, Mack launched Allison Transmission monitoring through GuardDog Connect for any in-house powertrain following a pilot program. Mack and Allisons partnership was announced in March.
The Anthem originally joined Macks Class 8 on-highway lineup in September 2017.
The order book for the Pioneer, 2025s first tractor launch by Mack, opened in April. Mack began serial production of the Pioneer at the Lehigh Valley Operations manufacturing facility in Macungie, Pa., in August. Mack revamped the LVO facility ahead of the start of Pioneer production, the company said Aug. 20, to build the tractor alongside existing models.
The truck maker also plans to offer a battery-electric version of the Pioneer in day cab and 44-inch sleeper configurations, the company said in April. The battery-electric version will be equipped with a proprietary Mack e-axle and Proterra batteries. The order book for the Pioneer Electric will open in 2026.
Macks Anthem and Pioneer duo represent half of a quartet of new or revamped semis underpinning Volvo Groups raised North American heavy-duty market share ambitions.
Anthems are available in day cab, 44-inch sleeper and 64-inch sleeper configurations. (Mack Trucks)
Volvo aims to win a 25% share of the market by 2030. The target was announced by executives at the companys Capital Markets Day in November.
Volvo Trucks North America won a 10.2% share of U.S. Class 8 retail sales in 2024, while Mack captured a 6.9% share, according to Wards Intelligence data.
While Randall says the response to the Anthem changes have been extremely positive, Mack and Volvo Groups second-quarter orders were much more downbeat, mirroring the industrywide picture of recent months. Order intake in North America across Volvo Groups two brands declined 16% year over year in Q2 to 8,243 trucks. Macks orders in the region in the most recent three-month period totaled 4,080 trucks, a 38% slump from 6,556 a year earlier.
Orders for all North American Class 8 truck brands have been hamstrung by uncertainty among carriers about the economic outlook particularly after the introduction, delays and re-introduction of tariffs on imported goods by the Trump administration and the consequent tightening of capital spending.
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Truck makers fortunes have also been hampered by raw material tariffs necessitating price increases and deliberations over emissions regulations.
And as Truist Securities Managing Director Jamie Cook noted Sept. 3: Order books typically open in September. However, we believe if [the Environmental Protection Agency] 27 policy and Section 232 tariff uncertainty continue, there is risk that the opening of order books could be pushed out, as OEMs do not have clarity on pricing required for 2026 trucks.
August preliminary North American Class 8 net orders totaled 13,200 trucks, a decline of 19% year over year, .
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