Greenlane Launches Dealer Program to Ramp Up EV Truck Sales
Velocity Truck Centers Comes Aboard as First Partner in ‘Charge on Us’ Plan
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Greenlane is rolling out a dealer program that offers charging credits and software perks to make electric trucks more accessible, signing Velocity Truck Centers as its first partner.
The initiative, called “Charge On Us,” provides $500 in charging credits and six months of complimentary access to Greenlane Edge, the company’s subscription service with discounted rates, reservation tools and integrated billing. The offer applies to each qualifying light-, medium- and heavy-duty electric truck sold through participating dealers.
“One of the biggest challenges our customers face when considering electric trucks is figuring out charging — where to charge, how to support it and how to pay for it all,” said Scott Zeppenfeldt, chief operating officer of Velocity. “Greenlane’s ‘Charge On Us’ program removes those hurdles by letting our customers rely on public infrastructure instead of investing time and money in their own charging setup.”
Dealers gain sales support, marketing resources and Greenlane Edge subscriptions that allow them to run pilots out of company facilities. Customers benefit from simplified billing and reduced infrastructure costs, while access to real-time charging data and route optimization tools can help lower total cost of ownership.
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“As more heavy-duty fleets shift to electric, we need to address the real concerns holding them back: where to charge, cost and how to deploy charging infrastructure day one,” Greenlane CEO Patrick Macdonald-King said.
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The program builds on Greenlane’s expanding charging network, including its flagship center in Colton, Calif. Opened in April, the site offers more than 40 high-speed chargers, amenities for drivers, and connections to Interstate 15 and I-10. New facilities are planned in Blythe, Calif., and Phoenix.
Generative AI assisted in the creation of this article.
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